Building Amazon Hive’s event experiential website experience

Event Website I B2B

End-to-end design and development of the event website for Amazon’s annual HIVE event, engineered to support millions of concurrent users. The platform seamlessly integrated pre-event activities, live event day streaming, interactive web-based games, chat rooms, breakout zones, and comprehensive post-event analytics—delivering a scalable, immersive digital experience for a massive global audience.